Reaching for a star: ; Greenbrier seeks to regain Mobil's highest rating
Sunday Gazette-Mail › June 22, 2009
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Summary
The Greenbrier's new owner has contracted with Mobil Travel Guide's consulting division to help the resort figure out how to restore its coveted five-star rating.
Mobil's "service evaluation program" will help Greenbrier management identify the resort's strengths and weaknesses after a top-to-bottom inspection. The Greenbrier also will use the consultant's "executive training program" to teach employees about standards that Mobil uses to rate hotels.See the full content of this document
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Reaching for a star: ; Greenbrier seeks to regain Mobil's highest rating
While hiring the Mobil consultants will probably increase the resort's chances of recapturing the fifth star, there's no guarantee.
"It's a prep course before the test," said Shane O'Flaherty, president and CEO of Mobil Travel Guide. "Ultimately, you have to perform well on the test. It provides the property with a roadmap, bu...See the full content of this document
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